![]() Nothing Apple has made under his watch has ever had the buzz of the original iMac, or of the iPod, or the original iPhone. is a big glass donut, lots of profits, and little innovation. Intel didn't have 64-bit chips ready in time, so they transitioned to 32-bit Intel for exactly one generation of hardware, which meant everybody got stuck supporting the 32-bit legacy Intel architecture, and worse, various leeches^H^H^H^H^H^H^Hsoftware companies charged folks for 32-bit Intel apps and then charged again for 64-bit Intel apps, all because Apple jumped the gun by a year. The transition to Intel was rushed, and the result was unpleasant. It couldn't have gone any worse if they tried. ![]() Hell there were multiple versions of photoshop and premier that weren't even released in a 64bit variant for Mac, at a time when memory limitations very much were a thing. ![]() Not even Adobe could be fucked supporting the transition and the creative industries abandoned the platform in droves as for years they were forced to run what was previously superior software on a dedicated platform in effectively "compatibility mode". The transition to Intel caused Apple to drop it's core market. Keeping with the trend of SuperKendall making some comment and the exact opposite being true. Not to mention the transition from Intel to M chips was amazingly seamless. In deciding to press ahead with a debut this year, Cook has sided with operations chief Jeff Williams, according to two people familiar with Apple's decision-making, and overruled the early objections from Apple's designers to wait for the tech to catch up with their vision. Most in the tech industry expect that to take several more years. But Apple's famed industrial design team had cautioned patience, wanting to delay until a more lightweight version of AR glasses became technically feasible. Apple's operations team wanted to ship a "version one" product, a ski goggle-like headset that will allow users to watch immersive 3D video, perform interactive workouts or chat with realistic avatars through a revamped FaceTime. "They have been postponing the launch each year for the past years." The timing of the launch has been a source of tension since the project began in early 2016, according to multiple people familiar with Apple's internal discussions. "They have huge pressure to ship" the headset, said a former Apple engineer who worked on the product's development. But despite the twin hit launches of Apple Watch in 2015 and AirPods a year later, which have helped turn its accessories division into a $41bn business, the company has been accused of iterating on past ideas rather than breaking new ground. The iPhone, iPad and even Watch were all originally conceived under Apple's co-founder Steve Jobs, who died in 2011.Īpple's growth during Cook's tenure has been spectacular, growing its market capitalisation from around $350bn in 2011 to around $2.4tn today. ![]() The headset will be Apple's first new computing platform to have been developed entirely under his leadership. After seven years in development - twice as long as the iPhone - the tech giant is widely expected to unveil a headset featuring both virtual and augmented reality as soon as June. From a report: The Apple chief will also be guaranteeing his legacy includes the launch of a next-generation hardware product that some inside the company believe might one day rival the iPhone. When Tim Cook unveils Apple's new "mixed-reality" headset later this year, he won't just be showing off the tech giant's latest shiny gadget.
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